welcome to wsdmetal

Hey, I’m Will.

I’m an industrial designer, builder and motorsports guy.

The parts you see on my site were developed out of necessity for my personal vehicles, because they didn’t exist or because the available options weren’t up to my standards as an industrial designer and motorsports R&D guy. These products were designed to look great, work well and last a lifetime.

Please keep in mind that the online shop and inventory aren’t up and running yet. This is more of a product information and preview site, due to overwhelming demand and requests. I will continue to update the site and info, so check back for updates.

Feel free to email me with any inquiries at: wsdmetal@gmail.com

You can also reach me on IG @wsdmetal

Thanks for visiting my site

My Approach

What began as a passion project has evolved into something more. We’re proud of where we’ve been and even more excited for what’s ahead. What sets us apart isn’t just our process—it’s the intention behind it. We take time to understand, explore, and create with purpose at every turn.

Simple ideas

Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.

Lasting impact

We build with clarity, act with integrity, and always stay curious.